From simple beginnings, Bass Pro Shops has become one of America’s premier outdoor retailers with destination outdoor retail stores across America and Canada, serving over 75 million sportsmen a year. Bass Pro Shops is an outdoor retail leader in hunting, camping, nature gifts, outdoor cooking, and much more. The company’s first catalog was distributed nation-wide in 1974 and, since then, the company has grown in to the world’s largest mail order sporting goods store.ĭespite its name, today, the company isn’t just about fishing. However, his concept exceeded everyone’s expectations and Bass Pro Shops was born as a separate company in 1972.
Morris began his career in sporting goods making homemade bait and worms in the back of his dad’s liquor store, Brown Derby, he didn’t expect his products to become so popular.
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